The Importance of Keeping Your Digital Presence Current

May 19, 2017 / By

You only get a couple of seconds to make a great impression on a potential (or even an existing) client. If they don’t like the look of what they see on your website, then they will leave. It's as simple as that.

May 19, 2017 / By

Keeping your digital presence current

Yay! You’ve spied a great business/ product and you’re intrigued to find out more. Upon making the effort to track them down online, what do you see blaring back you? An advertisement for an event that happened three months ago. “Huh?” Have they gone out of business? You wonder. Do they not care enough to update their site? Is this a reflection of the service I will get if I buy from them? Ugh.

I don’t know about you, but I have to say this kind of thing really turns me off a business. If you can’t keep your digital presence current, does that mean that you are falling short in other areas of the business? Now that may not be the case, but I’m ‘picking up what you’re putting down’ and it doesn’t look good.

You only get a couple of seconds to make a great impression on a potential (or even an existing) client. If they don’t like the look of what they see on your website, then they will leave. It’s as simple as that I’m afraid. That two seconds could have just cost you a sale. Don’t make that mistake with your website!

Time is Money Y’all

You only have so many hours in the day and we know you have a lot of things to achieve during those hours. Fiddling around with the functions on your website might cost time that you don’t have, or that could be used more wisely somewhere else.*cough cough* Ahem! Make way for Virtual Assistants; the expert website-function-fiddlers! We have a team of professionals at the ready who spend their days helping business owners like you. We have literally made it our business to take care of all those time-consuming things so that you don’t have to.

Let us keep your digital presence current by…

Making updates on Your Website

If you have new products to load, an events page to update, or blogs to post, then we can help. One of our expert VAs will be seamlessly integrated into your team to understand your business, your goals and your audience. But no need to panic if your assigned VA is away from their computer, we always train a backup team member just in case of illness or holidays.

Managing Your Social Media

You know that social media is a valuable way to get in front of your target audience, but it sure does take a lot of time to get right! Between planning your strategy, writing content, scheduling posts, and sourcing images, you are losing hours of precious time every week. Our social media gurus can do all of that for you, and more. You can even invite your VA to your cloud-based software so that they have ready access to your business content, without needing to email it to them.

Building Your Customer Relationships

“Hello, it’s me” Ok, shameless Adele plug, but you get the idea. Staying visible to your clients helps your business. How can you expect them to buy from you if they have forgotten who you are? It can take up to 7 points of contact before someone is ready to convert from a prospect to a buyer. What better way to make those points of contact, than with a regular newsletter. We can handle the whole newsletter process for you. Not only do we provide your database with interesting content that they want to read, but it will be presented in an attractive template and on a regular basis. You will literally be building your brand without lifting a finger!

Keeping your digital presence current is super important in this fast-paced digital world, and we have the expertise to ensure you stay relevant across all your business platforms. Get in touch with us at Virtual Assistants to see how we can save you time and money. $ Cha-ching! $

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